Legal Marketing 101
Get the latest on legal marketing! Join our host, Toby Rosen, to find out what's hot in legal tech and digital advertising for law firms. We cover everything from automation to viral marketing, and dive in on some of the latest legal marketing stories. For more information or to subscribe, please click here.
The website: rosenadvertising.com
Podcasting since 2021 • 136 episodes
Legal Marketing 101
Latest Episodes
Digital Reputation Strategies for Attorneys: Building Trust in a Digital World
Reputation management is a lawyer's most valuable asset in today's digital world, where 80% of potential clients check online reviews and what they see on the first page of Google becomes your business card. Taking control of your o...
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Season 4
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Episode 16
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13:07
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Google for Law Firms in 2025: What Actually Works
Google for Law Firms in 2025: What Actually WorksGoogle remains the heavyweight champion of law firm marketing in 2025, but the strategies that worked previously are now becoming obsolete as AI-driven results fundamentally change how pot...
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Season 4
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Episode 15
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19:44
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Law Firm Marketing Metrics: What to Track and What to Ignore
Law Firm Marketing Metrics: What to Track and What to IgnoreLegal marketing metrics can transform guesswork into strategic decision-making, helping attorneys identify what truly drives firm growth instead of wasting resources on ineffect...
Subscriber Episode
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Season 4
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Episode 14
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17:06
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What’s Changing in Legal Marketing in 2025?
Legal marketing is undergoing major shifts in 2025, from AI integration and Google's evolving search algorithms to changing social media strategies and the rise of video content.• Google's emphasis on Experience, Expertise, Authoritativ...
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Season 4
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Episode 13
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19:41
Fear Sells: Using Scarcity in Legal Marketing
Fear Sells: Using Scarcity in Legal MarketingThis episode explores how legal marketers can effectively leverage scarcity and urgency to connect with potential clients and drive prompt actions. • Understanding the psychology ...
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Season 4
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Episode 12
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11:34
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