Legal Marketing 101
Get the latest on legal marketing! Join our host, Toby Rosen, to find out what's hot in legal tech and digital advertising for law firms. We cover everything from automation to viral marketing, and dive in on some of the latest legal marketing stories. For more information or to subscribe, please click here.
The website: rosenadvertising.com
Podcasting since 2021 • 112 episodes
Legal Marketing 101
Latest Episodes
How Do I Set Up a High-Converting Funnel?
How Do I Set Up a High-Converting Funnel?Can you imagine transforming your legal practice with a marketing funnel that consistently converts leads into clients? In this episode we're uncovering the essential building blocks of c...
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Season 3
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Episode 38
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24:53
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What is Gamification in Marketing? Can it Work for Law Firms?
What is Gamification in Marketing, and Can It Be Applied to a Law Firm’s Client Engagement Strategy?Join our host, Toby Rosen, as we discover how gamification—usually reserved for tech and entertainment sectors—can be your secret weapon...
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Season 3
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Episode 37
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16:05
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How Do I Create Viral Marketing Campaigns for a Traditionally “Serious” Law Practice?
How Do I Create Viral Marketing Campaigns for a Traditionally “Serious” Law Practice?Join our host, Toby Rosen, as we discover how to craft authentic and relatable stories, leverage client testimonials, and deliver valuable resources th...
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Season 3
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Episode 36
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17:08
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What is a Marketing Funnel?
What is a Marketing Funnel?Join our host, Toby Rosen, as we break down each crucial stage of the marketing funnel—awareness, consideration, decision, and retention—revealing how to make your firm stand out through ads, targeted content,...
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Season 3
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Episode 35
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10:15
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What is the Right Balance Between Paid Ads and Organic SEO for Law Firms?
What is the Right Balance Between Paid Ads and Organic SEO for Law Firms?Join our host, Toby Rosen, as we dissect the dichotomy between paid advertising and organic SEO in the legal marketing realm. We'll demystify the nuances of Google...
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Season 3
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Episode 34
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16:25
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